Date: Sept 20th 2010
Venue: The Point, Lancaster County Cricket Club
Cost: £55+VAT for students to £325+VAT full price. Early bird discounts available

Vision+Media are proud to be marketing partners of this new event bringing some of the best creative and digital minds to discuss and debate strategy, social media strategy and where digital media will go beyond 2010. The event is brought to the North West by Brainfood and in association with How-Do.

Tickets range from £55+VAT for students to £325+VAT full price.

**Early bird discounted ticket are available at £275 (Ex Vat) for a limited period by contacting Dunstan Carter on 0161 637 2977 or dunstancarter@how-do.co.uk and quoting Vision+Media **

Workshops

1. Brand – Developing, controlling and enhancing brand identity/awareness in the Social Media spectrum.

2. PR – Developing, controlling and engaging with conversations/stakeholders within the Social Media spectrum.

3. Research and ROI – How best to monitor, analyse and assess the effectiveness of social media campaigns and channels.

4. Web & SEO – How best to drive social media awareness/traffic to your content. How to ensure that your website is best placed to engage with and social media.

Speakers include

Dr Edward de Bono

Edward de Bono has been called ‘the father of thinking about thinking’. He is ranked amongst the world’s leading Management Gurus and Thought Leaders and has written over 80 books with translations into over 42 languages. He is on the Accenture list of the fifty most influential business thinkers in the world. His methods are taught in thousands of schools around the world and are mandatory on the curriculum in many countries.

Peter Kim – Social Networking

Peter Kim is a leading thinker and analyst on social business, which he discusses in his blog at Being Peter Kim. He is regularly quoted in the press by media outlets including CNN, CNBC, NPR, The New York Times, and The Wall Street Journal.

Russell Davies – Beyond Digital

Russell was born in Derby, enjoyed an uneventful childhood, did college, all that. After failing as a popstar and a joke writer he ended up in advertising and tried to do ‘interactive marketing’ way before anyone was interested. Ended up at Wieden + Kennedy working on clients like Microsoft, Nike and Honda. Then he went to work for Nike as Global Consumer Planning Director. He went freelance in 2006 and works with shadowy organisations like the Open Intelligence Agency and the Really Interesting Group . He also writes eggbaconchipsandbeans occasionally organises ‘Interesting’ conferences, plays with things like speechification , dawdlr and slowpoke and does columns for Campaign magazine and Wired UK.

Martin Bailie – Digital Consumer Insight

After a few eventful years as a theatre director followed by marketing roles at the Arts Council of England, at the BBC, BBC worldwide and at UK charities, Martin formed a digital marketing agency for the Arts and media sectors creating some of the earliest digital marketing in the UK. In 2000, Martin joined glue as Planning Director and a founding partner. Martin is a regular lecturer at the Institute of Direct Marketing, a founding member of the IPA Direct Marketing Committee, a member of the IPA strategy group and writes and lectures widely on marketing, business and technology.

Shel Israel – Twitter

Shel Israel is an expert on how businesses use social media in marketing, communications, and customer support. He works with businesses of all sizes on social media strategy and high-level business issues. Among the companies he has helped are Wells Fargo Bank, Sun Microsystems, Dell Computer, CNET, Intel as well as scores of start-ups.

Matt Dyke – Planning & Insight

Matt started life as a Millward Brown market researcher and quickly developed square eyes from pre-testing hundreds of TV ads. Then in 1997, he somehow ended up pioneering the first online banner advertising research study. This began his fiery love affair with digital media and he joined Tribal DDB. After a series of fortunate accidents, culminating in winning several creative awards, he eventually became Tribal’s Worldwide Planning Director and helped them win Adweek’s Global Agency Network of the Year. Matt then took on the challenge of integrating digital thinking into DDB London as their Head of Planning, across all media.

Matt Doris – Marketing Manager, EMEA, Facebook

Matt Doris is the leader of Facebook’s European Marketing Solutions group. This team focuses on the innovative use of the Facebook platform to achieve long term marketing goals and works with Facebook’s biggest brand advertisers on ideation and strategy. Previous to Facebook, Matt spent seven years at Google where he established and ran a number of sales teams across offices and markets. Matt is also experienced in the field of training and has spoken at many major digital marketing and advertising events in the UK and Europe. A graduate of Trinity College Dublin, Matt cut his teeth in the online world whilst working at a number of online businesses in parallel to his education.

via Vision+Media Events calendar.