by Ardrich
August 10, 2011 in News Roundup
Hamish Pringle (right) with Sean Kinmont (left) and Jane Asscher.
Creative agency 23red has appointed the former chief of the Institute of Practitioners in Advertising as strategic adviser.
Hamish Pringle joins the agency in the year it has been voted Marketing week’s number one integrated agency.
by Ardrich
April 6, 2011 in Events
Date: 5 May 2011, 7pm
Venue: Seven Dials Club, Covent Garden, London
Cost: £25
If you work in Film, TV, Advertising or Digital Media, this event is for you. With essential learning, plus the opportunity to network with movers and shakers, award-winners and mould-breakers in the industry, Content(ment) is not to be missed.
People who attend Show and Tell events get work out of it, they’re working on stuff you’ve heard of. Can you afford to miss it?
by Ardrich
March 17, 2011 in News Roundup
Volkswagen takes pride in its innovative application of new technologies.
To demonstrate its technical fearlessness, the company has launched an augmented reality advertising campaign in Norway.
by Ardrich
February 28, 2011 in Events
Deadline for entries: 30th March 2011
Event website
The Blades are back for their second year, with a brand new show, new partners and with another first for the industry.
Created by pitch in April 2010, The Blades are supported by Creative Review, Design Week, Marketing Week and new media age and invite strategic agencies to showcase their talents.
The Blades are still the only creative awards scheme to be judged solely by clients, and review creative execution not the effectiveness of creative work and campaigns.
by Ardrich
February 17, 2011 in News Roundup
Voicethread is one of the web-based tools for digital storytelling.
Brought on by the rapid growth of various web tools, digital storytelling is one of the new buzz words of the web 2.0.
It sounds high-flying and fancy, but in reality is really simple and beneficial, says Chris Thomson, who teaches people to use web-based tools.
by Ardrich
January 20, 2011 in Events
Date: 27 January 2011, 9:00am
Venue: Royal Geographical Society,
1 Kensington Gore, (The entrance is on Exhibition Road)
London, SW7 2AR, UK
Cost: £398 + VAT. 10% discount with code “chinwag”.
Event Website
Now in its ninth year, Europe’s largest online recruitment conference will take place this year in central London on Thursday 27 January 2011.
The conference will be headlined by the Head of Recruitment for Olympics 2012 as well as Microsoft, TotalJobs and Boots. Speakers will cover how to save money and find better candidates online as well as the future of online talent communities, the direction of the job board industry and results from Europe’s largest piece of online recruitment research.
by Ardrich
December 9, 2010 in News Roundup, Uncategorized
Insurance comparison site Compare the Market struck gold with their advertising campaign Compare the Meerkat last year.
Featuring a Russian meerkat Aleksandr Orlov, the viral ad campaign was praised for making the rather unexciting prospect of comparing insurance prices funny and interesting.
The idea is, as Aleksandr would describe it, ‘simples’. The ad campaign features a frustrated Aleksandr complaining that everyone keeps coming to his website in search of cheap insurance deals.
by Ardrich
December 3, 2010 in News Roundup
One of the region’s most iconic advertising agencies, Robson Brown, has joined the growing list of creative companies in financial trouble.
The US company, Round2, which acquired Robson Brown in March, has gone into administration.
Robson Brown is now looking for ‘a well established media partner’, the Newcastle-based company said in a statement.
by admin
September 9, 2010 in Events
Date: 20 September 2010
Venue: Cavendish Centre
22 Duchess Mews
London, W1G 9DT, UK
Cost: 145
Event Website
Social Media Advertising will bring together social media companies, marketers and brands to discuss the latest tools and techniques for running effective social media advertising campaigns.
This one day conference offers expert-led guidance on how to engage with customers via advertising and promoted content in social media, including tips on how to maximize the impact of your campaigns, insights into new tools and services, how to monitor and measure the results, and trends to watch out for.
by Ardrich
August 24, 2010 in News Roundup
After the huge YouTube success of its Walk-in Fridge ad, Heineken has launched a multimillion ad campaign on TV and in cinemas.
