by Hanna
February 1, 2012 in Events
In conversation with… A ‘Bridge Club Limited’ event with Caroline Theobald
Date: 16 Febuary 2012, 6pm–8.30pm
Venue: Unit 44 Gallery and Darkroom, Hoults Yard, Newcastle
Cost: £20, students £10
Book here
A chance for ambitious local business leaders to meet with brand experts face-to-face.
by Ardrich
September 29, 2011 in News Roundup
Cider brand Magners is the latest brand to start sales on Facebook.
Becoming the first drinks company to trial ‘f-commerce’ in the UK, Magners is using the social platform to sell a limited edition of its special range of blended ciders.
Each pack, priced £10, contains one bottle of each of their new flavours – spiced apple and honey; spiced apple and rhubarb; and pear and ginger – plus a special edition bottle opener.
With their Facebook push, Magners joins an array of companies looking to take advantage of the social media giant’s global dominance.
by Ardrich
September 22, 2011 in News Roundup
PR agency Umpf has released a second annual table listing 50 most innovative and creative social media campaigns from across the globe.
This year’s table has been compiled following a year of unprecedented growth in the use of social media platforms.
The list features campaigns from iconic brands such as Starbucks, Coca-Cola, Toyota and Levi’s to lesser known names such as Turkcell and Local Motors.
by Ardrich
July 12, 2011 in News Roundup
More and more companies are realising that a ‘killer app’ is a fantastic way of engaging people in their business or product.
However, a new survey complied by Deloitte and featured in the Sunday Telegraph, shows that many of these companies are yet to find a winning formula in creating apps.
The survey found that 45% of smartphone owning consumers downloaded an app at least once a week but less than 1% of apps published by global consumer and healthcare companies were downloaded more than a million times.
by Ardrich
July 7, 2011 in News Roundup
Online copywriting agency Write My Site has launched a competition to encourage more companies to start blogging.
The winner gets a full editorial briefing from the company, followed by a weekly 250 word article written and uploaded to the winner’s blog for 52 consecutive weeks.
by Ardrich
June 21, 2011 in News Roundup
As many as eight out of 10 brands working with Google do not have a mobile-optimised website.
Ian Carrington, Google’s head of mobile, said these brands needed to learn from businesses such as House of Fraser and Marks and Spencer.
Speaking at the IAB Mobile Engage event, he said brands which were not mobile-ready were already missing out on ‘such a big opportunity’
by Ardrich
May 12, 2011 in News Roundup
Facebook users can now tag brands and companies on their photos.
The tech website The Next Web described the move as ‘a big wet kiss’ for marketers.
by Ardrich
January 26, 2011 in Events
Date: 23 February 2011
Venue: The Queen Elizabeth II Conference Centre‚
Broad Sanctuary,
London
Cost: £100.00 + VAT
Event website
Top brands share trade secrets at our first ever search marketing showcase.
Attend this one time event and find out how top brands including Marmite, the V&A, Dell and Skittles have used social media and online reputation to galvanize their online marketing strategies.
by admin
July 8, 2010 in Events
Wed 14 July 2010, from 9:30am – 12:30pm
One Central Park
Northampton Road
Manchester, M40 5BP, UK
Cost: Early Bird: £120+VAT, Standard: £150+VAT
Event Website / Book Now
Description:
Isn’t it time you learnt how to strategically grow and market your organisation on free social media platforms like Facebook, Twitter and LinkedIn?
Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.
by admin
July 8, 2010 in Events
Mon 12 – Mon 19 July 2010, from 9:30am – 5:30pm
Internet Advertising Bureau
14 Macklin Street
Covent Garden, WC2B 5NF, UK
Cost: £800 – members
Event Website
What it covers:
When it comes to brand building digital is one of the most powerful weapons in a marketer’s armoury. The explosion in internet use has opened up a whole new range of tools and platforms, as well as new audiences, which brands can use to increase their online presence.
