by Hanna
January 3, 2012 in News Roundup
Social media has quickly become one of the most important ways to find a kidney donor.
According to Seattle news station KHOU, 36-year-old Dan Garrett has become one of the latest people to benefit from the generosity of Facebook users.
Garrett’s wife set up the successful Facebook campaign after the couple failed to find a match among friends and family.
by Hanna
December 1, 2011 in News Roundup
Britain’s oldest refridgeration brand, Lec, has taken its first foray into Facebook apps with the launch of a Christmas calendar-inspired daily giveaway.
A winner will be randomly chosen every day between 1 to 24 December with the winners receiving a prize from a £5,000 prize pot.
To take part, users simply need to sign up to the app on the company’s Facebook page.
Winners will be announced at 10am every day on Lec’s wall with their profile pictures also appearing in the advent calendar.
by Hanna
October 27, 2011 in News Roundup
Now is your chance. British cooking brand Belling is creating a cooker featuring a montage of its Facebook fans’ profile images.
The company has developed an app so each time someone likes its Facebook page, their profile image is uploaded onto a one-off Belling Classic range cooker.
Cooking fans who want to see their face on the unique cooker have until 9am on 14 November to ‘like’ Belling’s Facebook fan page.
by admin
October 13, 2011 in News Roundup
spotify hearts facebook 4 eva
by Ardrich
September 29, 2011 in News Roundup
Cider brand Magners is the latest brand to start sales on Facebook.
Becoming the first drinks company to trial ‘f-commerce’ in the UK, Magners is using the social platform to sell a limited edition of its special range of blended ciders.
Each pack, priced £10, contains one bottle of each of their new flavours – spiced apple and honey; spiced apple and rhubarb; and pear and ginger – plus a special edition bottle opener.
With their Facebook push, Magners joins an array of companies looking to take advantage of the social media giant’s global dominance.
by Ardrich
September 7, 2011 in News Roundup
The British have really jumped on board with social media with as many as 55% of over-65s now having a Facebook profile, a new study suggests.
The survey, issued by social media agency Umpf, showed how endemic social media use has become.
“Social media is clearly no longer the preserve of the tech-savvy under 30s”, Jon Priestley from Umpf said.
by Ardrich
September 2, 2011 in News Roundup
Swedish furniture giant IKEA has launched a new social media campaign to create the first ever personalised 3D showroom on YouTube.
Based on users’ own information on Facebook, IKEA’s tool creates a bespoke 3D model that can then be explored and tailored by users to create their perfect bedroom.
by Ardrich
August 12, 2011 in News Roundup
British kitchenware brand New World has unveiled the five finalists in their competition searching for a new face for their brand across social media.
The winner of the ‘Face of New World’ competition will be the new public ‘face’ of the brand as well as taking control of the company’s Twitter and Facebook channels.
As part of the role, they will also spot new trends and feedback on product development.
The five finalists, chosen from hundreds of online entries were asked to write a short blog and create a mood board to represent their personality. All entries are available to view here.
by Ardrich
July 25, 2011 in News Roundup
One of the region’s top printing companies has launched its new website and is going big on social media.
Potts Print (UK) has given the site a complete overhaul including a new design and live feeds from Facebook, Twitter and a blog.
Among the new content is an extensive section on the history of the company and a complete list of contacts for all divisions in the printing, packaging and direct mail services.
by Ardrich
June 21, 2011 in News Roundup
Running for miles on end with no apparent purpose but staying healthy is a boring thought for many.
So Nike’s recent marketing campaign asking runners to ‘paint their city’ online by mapping out their running routes added a much needed splash of colour to the experience.
When Nike’s market research revealed a large proportion of young people were not excited by running, it launched the campaign using Facebook.
