by Hanna
January 3, 2012 in News Roundup
Social media has quickly become one of the most important ways to find a kidney donor.
According to Seattle news station KHOU, 36-year-old Dan Garrett has become one of the latest people to benefit from the generosity of Facebook users.
Garrett’s wife set up the successful Facebook campaign after the couple failed to find a match among friends and family.
by admin
December 1, 2011 in Events, Music
Date: 13 December 2011, 2pm-6pm
Venue: eOffice 20-24 Broadwick Street, London
Cost: from £105+VAT
Event website
The live music industry is keen to nail that elusive ‘social’ factor to power their business to the next stage and there are a lot of new services out there to help. But, do they deliver?
by Ardrich
September 22, 2011 in News Roundup
PR agency Umpf has released a second annual table listing 50 most innovative and creative social media campaigns from across the globe.
This year’s table has been compiled following a year of unprecedented growth in the use of social media platforms.
The list features campaigns from iconic brands such as Starbucks, Coca-Cola, Toyota and Levi’s to lesser known names such as Turkcell and Local Motors.
by Ardrich
September 7, 2011 in News Roundup
The British have really jumped on board with social media with as many as 55% of over-65s now having a Facebook profile, a new study suggests.
The survey, issued by social media agency Umpf, showed how endemic social media use has become.
“Social media is clearly no longer the preserve of the tech-savvy under 30s”, Jon Priestley from Umpf said.
by Ardrich
September 2, 2011 in News Roundup
Swedish furniture giant IKEA has launched a new social media campaign to create the first ever personalised 3D showroom on YouTube.
Based on users’ own information on Facebook, IKEA’s tool creates a bespoke 3D model that can then be explored and tailored by users to create their perfect bedroom.
by Ardrich
August 12, 2011 in News Roundup
British kitchenware brand New World has unveiled the five finalists in their competition searching for a new face for their brand across social media.
The winner of the ‘Face of New World’ competition will be the new public ‘face’ of the brand as well as taking control of the company’s Twitter and Facebook channels.
As part of the role, they will also spot new trends and feedback on product development.
The five finalists, chosen from hundreds of online entries were asked to write a short blog and create a mood board to represent their personality. All entries are available to view here.
by Ardrich
July 25, 2011 in News Roundup
One of the region’s top printing companies has launched its new website and is going big on social media.
Potts Print (UK) has given the site a complete overhaul including a new design and live feeds from Facebook, Twitter and a blog.
Among the new content is an extensive section on the history of the company and a complete list of contacts for all divisions in the printing, packaging and direct mail services.
by Ardrich
July 14, 2011 in Events
Date: 10 August 2011, 9:00am
Central London, UK
Cost: VIP invitation
Event Website
Uncover how to plan and execute successful value generating digital campaigns.
Marketing Week’s Digital Strategy Summit 2011 brings together 12 leading brands that will showcase the top digital marketing tactics and discuss how the ‘social media revolution’ influences consumers’ behaviour and affects the way marketers work.
by Ardrich
July 14, 2011 in Events
Date: 27 July 2011, 2:00pm – 5:30pm
Venue: The Midland Hotel, Peter Street
Manchester, M60 2DS
Cost: Early bird price £180+VAT (ends 27 June), Full price £225+VAT
Event Website
This half-day seminar will take you beyond the basic tools and techniques used in social media and provide insight into the future of social media trends.
Look at ways you can take your current strategy to the next level to increase awareness of your brand, drive sales and web traffic and engage with your customers in a more sophisticated way.
by Ardrich
June 20, 2011 in News Roundup
A digital journalism and social media course previously only available to BBC staff has been opened up to the public for the first time.
After piloting the course for external journalists in May, the BBC Academy decided to extend it to the general public with the first fully open sessions taking place on 26 June.
The 5-day course focuses on news gathering but also features aspects of strategy and community building.
