by Ardrich
February 28, 2011 in News Roundup
The findings of Mobious' Social Media Report can be accessed free of charge from the company's website.
Social media still has a lot to offer for digital marketers, a new report suggests.
According to the Social Media Report issued by North East creative agency Mobious, brands are not taking advantage of social media to its full extent.
by Ardrich
February 28, 2011 in Events
Date: 10 March 2011, 9:00-17:00
Venue: The Hilton London Tower Bridge
Cost: £150+VAT which includes access to all five guest speaker presentations plus catering throughout the day
Event website
Affiliate Window and buy.at are proud to present Inspire 2011, an exposition that highlights the newest providers of key technologies.
Covering retargeting, remarketing, social media, mobile geo-targeting and offline reward solutions, this one day event aims to demystify the myriad of opportunities now available to digital marketers.
by Ardrich
February 15, 2011 in Events
Date: 28 February 2011, 9:30am – 6:30pm
Venue: Cavendish Conference Centre,
22 Duchess Mews, London, W1G 9DT,
Cost: £145
Event Website
How to survive and thrive in a world of real-time communications.
People are probably talking about your organisation online right now. The question is: is this as an opportunity, or a threat?
by Ardrich
February 3, 2011 in Events
Date: 10 February 2011, 6:30pm – 9:30pm
Venue: TechHub, 76-80 City Road
London, EC1Y 2BJ, UK
Cost: £27.50+VAT
Event Website
Sponsored by Bootlaw, Eden Ventures & UKTI
TechPitch4.5 is an evening pitch event created by 2Pears, in order to showcase some of the tech startups, which have been taking part in the UKTI pitch-training workshops in the past 6 months. TechPitch4.5 will be held at TechHub on 10th February 2011, with TechCrunch Europe’s editor Mike Butcher as the MC for the evening.
by Ardrich
February 1, 2011 in News Roundup
Social media is a ‘business priority’ for a quarter of UK companies in 2011, generating employment possibilities for social-media-savvy people, according to a new report.
The report shows that 71% of UK businesses are aiming to improve their social media presence in the coming year, while 25% are putting it at or near the top of their ‘things to do’ list.
Despite the fact the UK lags behind the US in this area, (only half of businesses use social media in the UK compared with 90% in the US), the report predicts a boom in the demand for social media skills, with thousands of short term vacancies set to become available.
by Ardrich
January 26, 2011 in News Roundup
Social media and PR agency Umpf is celebrating its move to new offices and a successful last year with a generous geo-location campaign aimed at their future clients.
The Leeds-based company is offering any future clients a £1,000 discount voucher in return for a Foursquare check-in.
The voucher, redeemable against the agency’s social media services, is available throughout 2011 for anyone who checks in to its new offices on Foursquare, and then Tweets the check in.
by Ardrich
January 26, 2011 in Events
Date: 23 February 2011
Venue: The Queen Elizabeth II Conference Centre‚
Broad Sanctuary,
London
Cost: £100.00 + VAT
Event website
Top brands share trade secrets at our first ever search marketing showcase.
Attend this one time event and find out how top brands including Marmite, the V&A, Dell and Skittles have used social media and online reputation to galvanize their online marketing strategies.
by Ardrich
January 19, 2011 in News Roundup
US researchers have found that Twitter is full of its own kinds of geographical dialects.
A team at Carnegie Mellon University examined 380,000 messages from Twitter during one week in March 2010.
In total, they went through 4.5 million words containing shorthand expressions which they managed to link with geotags of the messages sent form mobile phones.
by Ardrich
January 13, 2011 in News Roundup
A new social media mash-up ‘Ouch Map’ is set to map minor injuries to see which parts of the body we hurt most.
Launched by the UK health insurance provider Health365.com, the Ouch Map calls for tweets from anyone who has an ‘ouch’ moment.
The tweets should be marked with a hashtag #ouch365 and outline the part of the body that hurts as well as a pain rating form 1 to 10. The information is then displayed in real time on a glowing skeleton.
by Ardrich
December 23, 2010 in Events
Date: 21 January 2011
Venue: Mayfair Hotel,
Stratton Street, London,W1J 8LT
Cost: £95.00 for subscribers, £125.00 non subscribers
£150.00 for non subscriber plus annual subscription to newmediaage (prices will alter after the 4th January VAT rise)
The most recent IPA Bellwether report showed marketers were revising search budgets up by 9.9% for the next quarter (nma.co.uk, 17 Dec). Social media played a large part in elevating search beyond traditional and affiliate activity in 2010 but if you really want a competitive edge you’ll need to know what’s next for this channel.
